At sevenseven, our marketing campaigns are where strategy and service come together. We utilise the data available to us to craft marketing campaigns that will get you in front of your ideal customers and continue the conversation with your current customers.
Our offering and approach are tailored to what your business needs, starting with an audit and analysis of your current state of play, identifying your key customers and how best to reach them. You see, it makes more sense to focus your efforts on the core spaces rather than spreading your business and budget too thinly to cover every base and every corner without the research to go alongside it.
We support whole marketing teams with strategy and implementation, as well as taking the reins for those who don't have a marketing department in house. We mould and shape to support you in the way that will best serve you and your business.
The OG of the social world and one that can still generate impressive results with a strategy behind it. Organic social allows your audience to get to know you, for you to build community and connections, and it isn’t always focussed on sales. Get people to love you, and then they will buy from you.
The half-sibling of organic social and a beast in its own right. Paid social brings a whole world of opportunity, and there are so many cool things you can do with retargeting and creating specific campaigns for different audiences. We won’t lie, it can be time consuming, and when it isn’t the world you work in, a lot of time and money can be spent on trial and error. So, let us use our legwork.
Search Engine Optimisation is a brilliant tool for visibility, sales, awareness, and all of the other good stuff. If you want to appear for certain search terms or outrank your competitors, SEO is the channel for you. It isn’t a quick win and it isn’t an overnight success, SEO is about playing the long game and having a clear end goal in mind.
It isn’t dead, and when done well, it flies.
Design and direction are two major players when planning for print, and having someone in your corner that has been there, done that, and printed their own t-shirts, is the key to making it work for you and for your business. Whether it’s an ad or a brochure, a booklet or a zine, we will take care of the whole process for you - from start to finish.
Dreaming of juicy open rates and replies flowing into your inbox? Email marketing is one of the only forms of owned media, meaning your list is yours and you can do with what you please, in line with GDPR, of course. Let us take the stress and hassle away, and have regular news flowing into the inboxes of your subscribers without a six month hiatus!
We’ve talked about the tactics and we also offer strategy. Either as part of our services or you can take the strategy and implement it yourself. We’ll take all our experience and knowledge and combine it with loads of research and also the brief from your brand. Then, we will put together a marketing strategy and plan that is ready for action.
Analytics and Reporting
Metrics and measuring are key to a good marketing strategy. After all, it is the only sure fire way to know what’s working and what’s not! We’ll set up the analytics and report back to you on the chosen deliverables each and every month, or more often if discussed.